What does a bride look like in winter? Analysis of hot topics on the Internet in the past 10 days
With the arrival of the winter wedding season, discussions about "winter brides" have become a hot topic on social platforms. This article combines hot topic data from the entire Internet in the past 10 days (as of December 2023) to analyze the unique charm of winter brides from the perspectives of outfits, makeup, and fashion trends.
1. Top 5 popular winter outfits for brides
| Ranking | Single product | Hot search index | Core features |
|---|---|---|---|
| 1 | velvet wedding dress | 982,000 | Warm and retro, with a strong royal feel |
| 2 | plush shawl | 765,000 | Paired with the main yarn, it has both temperature and style. |
| 3 | high neck lace wedding dress | 653,000 | Elegant and cold-proof, hollow design |
| 4 | long sleeve embroidered wedding dress | 521,000 | Exquisite and heavy-duty, suitable for outdoor use |
| 5 | leather wedding shoes | 437,000 | Non-slip and warm, dark colors are popular |
2. Analysis of winter bridal makeup trends
According to data from Xiaohongshu and Douyin beauty bloggers, winter bridal makeup shows three major characteristics:
3. The top 3 winter wedding scenes are hotly discussed across the internet
| scene type | representative element | Discussion popularity |
|---|---|---|
| Ice and snow theme | Transparent ice sculpture, blue light strip | #ICESNEEDWEDDING 320 million times |
| Hearth-warming ceremony | Bonfire area, blanket seats | Douyin-related videos have over 5 million likes |
| Christmas style | Pine cone decoration, red and green colors | The average daily growth rate of Weibo topics is 18% |
4. Hot-search list of essential accessories for winter brides
Data shows that the following accessories are a plus for winter bridal looks:
| Accessories categories | Examples of hot search words | functional requirements |
|---|---|---|
| Warm type | "Wedding Thermal Underwear" | Invisible heating, thin and close-fitting |
| decorative type | "Pearl Gloves" | Enhance the sense of ritual and protect your hands from freezing |
| Black technology | "Self-heating insoles" | Fever persists for 6 hours |
5. Expert advice: Precautions for winter bridal style
1.Layered outfits:It is recommended to use a three-layer structure of "wedding dress + heating base + shawl", which can be adjusted flexibly when the temperature difference is large.
2.Cold protection plan:Prepare baby warmers and hot drink stations for outdoor ceremonies to prevent guests from getting cold
3.Seasonal limited colors:Colors such as burgundy, pine green, and champagne gold are more popular than traditional white
Data shows that the innovation in bridal style this winter is"Counter-seasonal elements"The use of combinations such as chiffon material and woolen mix, ice crystal headwear with warm-colored makeup and other combinations have increased by 67% year-on-year, reflecting young people’s unique understanding of winter romance.
(Note: The statistical period of the data in this article is December 1-10, 2023, and the data sources include Weibo, Douyin, Xiaohongshu, Baidu Index and other platforms)
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